Heatforce & Viessmann bring warmth to Cathedral Road

Heatforce, in partnership with Viessmann, is the new sponsor for the terrace at Sophia Gardens stadium, Cardiff. The "Heatforce/Viessmann Terrace" will offer guests stunning views and a unique matchday experience. This two-year partnership highlights Heatforce's commitment to supporting local sports and expanding brand presence.
Heatforce Viessman GlamCricket 1

Glamorgan Cricket are delighted to announce that Heatforce, in association with Viessmann, will be new sponsors for the terrace at Sophia Gardens stadium, Cardiff.

The two-year partnership sees Heatforce and Viessmann become a significant partner for the Club.

Soon to be renamed ‘The Heatforce/Viessmann Terrace’, the terrace is located directly behind the bowler’s arm above the Castell Howell Stand, with a view towards the River Taff. It is a unique open-faced suite, and can cater for up to 60 guests.

Heatforce has built an enviable reputation for supplying the finest quality fireplaces, bathrooms, heating technologies and renewable energy solutions. Over 35 years, Heatforce has built up a reputation for reliability and outstanding customer service.  Their close relationship with one of their leading boiler manufacturers, Viessmann, has led to the decision to explore a new audience, and to provide support for the Club.

“As a Glamorgan Cricket supporter myself, I’m delighted that we are joining forces with Viessmann, to support the Club and to raise our brand awareness in the local area. We have big ambitions – just like the cricketing side do – and we are very pleased to be able to back a Welsh sporting side, especially in these challenging times”, said Paul Maddocks, Heatforce’s C.E.O.

“This is a unique partnership for us, allowing us to connect with matchday visitors and also to host guests on the terrace. I’ve been up there myself and it’s a truly spectacular view across the pitch. It makes you realise how lucky we are here in Cardiff, to have professional cricket in such close proximity, in the heart in our capital city. Roll on next summer!”

Graham Russell, Viessmann’s Managing Director, said:

“Viessmann is very happy to sponsor Glamorgan Cricket, together with our longstanding local installation partner, Heatforce. Having supported Welsh rugby in recent years, we’re looking forward to having a presence at Sophia Gardens and introducing our heating products to a new sporting family. Like many others, we can’t wait to get back to spectator sports and some decent cricket weather, and we don’t have to wait too long to be able to support Glamorgan from the new “Heatforce / Viessmann Terrace.”

Glamorgan’s Commercial Director, Huw Warren:

“We’re delighted to receive support from Heatforce, a reputable locally-based Welsh business as well as Viessmann, who are internationally-renowned for the quality of their products. It’s really fantastic to have new investment in the Club, ahead of next season.”

“We look forward to working with Heatforce and Viessmann to further enhance the matchday offering at Glamorgan and international fixtures. We look forward to working with them on making the terrace an even more desirable location to visit, watch and enjoy the cricket. And, after a year without spectators, we’re certain the experience will be better than ever!”

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